CORDIS Archive : This page was archived. It will no longer be updated.
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Objectives of research Main objectives: The main aim of the project is to develop guidelines for enhancing walking and cycling, in order to replace shorter car trips and to make the walking and cycling modes safer. This will be done following marketing principles and includes a.o. the following steps: - definition and quantification of potential user groups; - collection and evaluation (from the customer point of view) of existing 'products' for pedestrians and cyclists; - definition of possible gaps in the existing 'product' range, development of new 'products', - description of supporting soft policy measures (advertising, lobbying etc.). Demo Sites: None Links with other projects, tasks, areas, programmes, policy actions: A second contract for task 5.2/18 has been awarded to the ADONIS project. Participants
Coordinator's name: Prof. Christer HYDEN Address: UNIVERSITY OF LUNDS/LUNDS TEKNISKA HÖGSSKOLA PO Box: POBOX 117 22100 Lund SE Tel: +46-46-2229130 Fax: +46-46-123272 E-mail: Christer.Hyden@tft.lth.se European Commission Contact Point Name: Mr. Remi MAYET Tel: +32-2-2964677 Fax: +32-2-2954349 |
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Last Updated: 21-04-1999 | |||||||||||||||||||||||||||||||||||||||||||||||||||||||
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