RebelRoam is disrupting passenger connectivity by making Wi-Fi faster for travellers and less expensive for transportation companies around the world.
Passengers expect fluid user experience with Wi-Fi that is always available, unlimited and unrestricted. RebelRoam's technology enables dynamic fairness in managing concurrent Wi-Fi users. At the reduces mobile broadband costs by up to 80%, which creates a relief for the passenger transport industry struggling with high cost of mobile data provision (especially roaming charges).
RebelRoam is developing an onboard Wi-Fi data traffic optimisation solution called RebelRocket Cloud that reduces data consumption and cost while significantly improving passenger Wi-Fi experience. This is done by filtering, shaping and accelerating data traffic. The most bandwidth heavy applications (YouTube, Facebook, Instagram etc.) are filtered and optimized and certain traffic like illegal content and automatic updates can be blocked. This results in faster Wi-Fi, allowing more concurrent users, yet at the same time reducing data consumption and cost. Passengers are happier because they can access more content while transport operators keep their cost under control. It is cloud-based, equipment and network agnostic and can be conveniently implemented remotely, within minutes, worldwide.
This solution helps to solve the main challenges the European transport industry faces today. Furthermore, it reduces mobile broadband costs by up to 80%, decreases legal compliance risks and creates competitive advantage for transportation provider by raising passengers’ satisfaction with the unlimited and fluid Wi-Fi user experience. Thus, in the long-term RebelRocket has positive effects on public transportation usage.
The main objective of this Phase 2 RebelRocket project is to achieve RebelRocket’s market readiness by further developing and piloting data traffic management algorithms and software and gaining market traction. As a result, RebelRocket will be ready for full commercialisation in Europe and USA (with initial focus on key target markets Germany, UK, Sweden, Finland, Norway, Denmark and the Baltics). Today, RebelRocket solution has been validated as an MVP (minimum viable product), but it needs further development to achieve market traction and to scale. Already in mid-2018, RebelRoam is servicing 2M unique passengers (end users) per month in 38 countries.
