Description du projet
Sur la voie de solutions de mobilité
Pour les personnes souffrant de pauvreté des transports, chaque trajet peut se révéler être une bataille contre des coûts élevés. Le projet HiReach, financé par l’UE, entend remédier à la pauvreté des transports en mettant au point de nouvelles solutions de mobilité destinées aux groupes d’utilisateurs vulnérables. HiReach mettra en place des services de transport communautaire, de covoiturage et des dispositifs de covoiturage par minibus à la fois inclusifs, facilement reproductibles, abordables et accessibles qui regrouperont et mélangeront les demandes de trajets non coordonnées. Pour atteindre cet objectif, le projet met à profit les technologies de l’information mobiles et les innovations sociales, utilise des outils ouverts, des transferts de technologie et des techniques de développement de start-up. Le projet favorise également l’innovation sociale en associant différents groupes sociaux à la cocréation et au test des solutions proposées. Enfin, afin de garantir l’évolutivité des nouveaux modèles d’affaires, HiReach fournira des outils en source ouverte, des conseils et un financement aux développeurs.
Objectif
HiReach aims to eliminate transport poverty by triggering new mobility solutions sustained by products scaling up on mixed needs, backed by mobile information technologies and social innovations, using open tools, technology transfer and startup development techniques to find and exploit new business ideas that reach low accessibility social groups and areas.
HiReach builds on the potential of bundling and mixing dispersed, special and non-coordinated/optimised trip requests and needs from different vulnerable user groups to favour inclusive and participated vs. exclusive/special and geographically-limited mobility. By combining different attributes of available transport concepts and bottom-up initiatives with new operational schemes and IT applications, HiReach will explore viable business models for small scale, modular and easily replicable mobility services (e.g. community transport services, ridesharing, minibus pooling, etc.) that can be provided at affordable prices and/or with minimum subsidies.
HiReach fosters social innovation processes through an in depth (micro)analysis of capabilities and attitudes of different social groups and their direct involvement as co-users and co-owners of the proposed solutions. Their involvement will be put in relation with the HiReach mechanism for exploring, generating and testing new solutions which is based on the creative work of startups and innovative entrepreneurs.
To secure the validation and scaling-up of new business models, HiReach will provide open source tools, guidance and targeted funding to developers as well as testbeds for new inclusive mobility solutions jointly prepared by startups, policy makers and local communities. The legislative and regulative adaptation of newly developed collaborative economy solutions will be also assessed in order to find the right balance between peer-to-peer/self-produced vs commercially operated services, including the role of marketplace providers.
Champ scientifique
- social scienceseconomics and businessbusiness and managemententrepreneurship
- social sciencessocial geographytransportsocial aspects of transport
- social sciencessociologysocial issuessocial inequalities
- social scienceseconomics and businessbusiness and managementbusiness models
- social sciencessocial geographytransportpublic transport
Mots‑clés
Programme(s)
Régime de financement
RIA - Research and Innovation actionCoordinateur
20141 Milano
Italie
L’entreprise s’est définie comme une PME (petite et moyenne entreprise) au moment de la signature de la convention de subvention.