A modelling toolbox was developed, combining for the first time three different models: adaptation of two existing macroeconomic models (AGMEMOD and MAGNET) and construction of a microeconomic model (‘marginal cost approach’). Outcomes from this modelling work have been presented in several international events, and were quoted by some general media (e.g. The Guardian). Such a toolbox makes it possible to address quantitatively some general issues such as the Brexit, changes in consumption patterns or fisheries management issues. The importance and impacts of non-tariff measures (NTM) on the whole seafood sector have been also analysed through the development of a full database and interviews of key stakeholders. A workshop has been organized on NTM with industry representatives and policy makers, and some first results were presented during the WSC 2017, as well as during the DG MARE Conference organised in Malta in 2016.
In order to further analyse consumer preferences, a report on the economic patterns of international seafood consumption (D2.1) analysed the consumption functions for the period 1990–2011. Two large surveys were launched in 8 countries, with consumers’ Focus Groups (FG) being organised in the meanwhile to test the results and refine the questioning. First results were presented in international conferences (IIFET 2016, Aquaculture Europe –AE- 2016), and further results were presented in several SUCCESS events (Slowfish 2017; Santander 2017). SUCCESS also contributed also to the priority “public perceptions of aquaculture” of the Galway Statement, by presenting outcomes of the project at several International events (EAFE 2015, WAS 2016, AE 2016, EAFE 2017, AACSF 2017, Halifax, NMEA 2017, Charleston). This work was complemented by an analysis of the impact of culinary TV programs on consumers’ preferences through an online survey conducted in several countries. Results were presented at EAFE 2015, IIFET 2016 and AIELF 2017 (Poznan 2017). Some analyses were conducted about the of seafood products in public restaurants in several countries (D2.2). Results were presented in international Conference (GIKA 2017 and stakeholder workshops - Brest 2016). Lastly, new products and packaging methods has been developed (e.g. ‘unvalved mussels’ in Greece, involving also consumers’ tests and promotion workshops).
To help improving the competitiveness of the seafood industry, several production systems have been fully analysed through the description of management systems in place and the description of production systems involved in the project’s case studies. This work was finalized with three key deliverables dealing with competitiveness indicators, ‘rooms for improvement’ and comparative analyses. Some of the results from this work have been presented in international events (e.g. EAFE 2017, Slowfish 2017, MARE 2017, AE 2017). Outcomes were also given back by partners to local contributors or interested stakeholders. Outcomes about this work have been disseminated through different articles in industry journals (e.g. Eurofish Magazine issues 2017/4, 2017/6 and 2018/1). This work also includes the development of an “easy to use” tool for processing AER fisheries time-series connected with other source of data. To complement this work, some initiatives have been developed to identify and qualify the potential non-market values in three different countries and for two different production systems (D3.5).
A description of the value-chains has been undertaken at ‘general’ and case studies (CS) levels, with the collection of primary data. An initial study has been completed on price integration in international seafood trade and was complemented by a full analysis of price transmission and market power in the CS value chains. Results were presented at IIFET 2016; WAS 2016; EAFE 2017, SLOWFISH 2017, Spanish Aquaculture Conference - CNA, Santander Workshop).
To provide adequate outcomes, key stakeholders have been identified and intensively consulted. The project resulted in the identification of numerous and practical policy options (D5.2; D5.3). In addition, several films on Success Stories have been produced to inform about and promote alternative practices from all over Europe.
