"#Context:
Shift2Rail Joint Undertaking delivering focused Research & Innovation in the Railway industry is composed of five Innovation Programmes (IPs).
Under the IP4 scope “IT solutions for attractive Railway services”, ATTRACkTIVE aims to provide new concepts, tools, and systems to improve the attractiveness of rail transport as part as a multimodal travel within two areas Trip Tracker (TD4.4) and the Travel Companion (TD4.5).
#Challenges:
One of the main challenges of mobility is to offer more intuitive and engaging travel experiences to customers while shielding them from the complexity and heterogeneity of services for door to door intermodal journeys. This means both the usability and customer experience needs to be strongly increased and functionalities like disruption handling, navigation, alternative management and additional user centric applications needs to be enhanced in order to foster a better modal split.
#Objectives:
ATTRACkTIVE aims to implement both the Trip Tracker and the Travel Companion. These two systems help to materialise this vision and deliver seamless door-to-door travel support encompassing both public and private transportation. This includes the mentioned functionalities as well as the required tooling and modular design to foster adoption and enable future refinements, new concepts and ideas. The solution developed in ATTRACkTIVE - which is based on the outcome of the IP4 lighthouse project IT2Rail - will guide, support, inform, and even entertain users throughout their entire itinerary.
#Detailed objectives of ATTRACkTIVE
• Collect planned and real time data for all modes including personal transport which is essential for all following up calculations and assistance
• Prognosticate and predict travel situations to find solutions for possible interruptions in advance
• Generate events that can a) be displayed on smart devices and will b) the base for subsequent processing
• Analyse personal transport events with impact for the itinerary of the traveller
• Orchestrate and distribute tracking services
• Generalise the architecture of travel applications
• Design and prototype novel forms of travel experiences and develop the required tools, such as a location-based experience editor, to simplify their prototyping and evaluation
• Guide travellers indoor and outdoor and analyse deviation from his foreseen route
• Handle the behaviour of the traveller and update his preferences accordingly, thus providing him with transport services adapted to his latest preferences and current needs
#Constraints:
• Existing systems must be kept mainly unchanged
• Achieve interoperability through minimum standardization
• Ensure market uptake with a near-zero cost
• Horizontal scalability through distributed micro-service environments
#Conclusion:
ATTRACkTIVE has shown that pan European journeys with the help of Travel Companion and Trip Tracking are much easier, more reliable and more enjoyable."
