The SME-project strategy follows our overall business strategy and in phase-2 project we will focus on activities that are perquisites for reaching EU- and world-wide markets:
1. Finalising the Grundium technology development and launching a market-ready solution
HW: Electronics and mechanics performance improvements, HW cost reduction
SW: Imaging algorithms, cloud support, user-interfaces, open API, adaption to 3rd party services
Design and manufacturing: Mechanical design, scalable manufacturing concept
2. Ensuring market validation and clearing all market access barriers and
Conducting pilots in leading medical research laboratories in Finland (FIMM) and Sweden (Karolinska) and validating the portable Grundium WSI device in field tests in Africa
Achieving CE-mark and FDA approval for the Grundium WSI devices
3. Reaching EU-markets and preparing for global market uptake
Setting up business value-chains, ensuring sustainable organisation growth
Engaging pathologists, Key-Opinion Leaders (KOLs) and other stakeholders at targeted markets through our established medical community networks and targeted dissemination
From Scandinavia to EU-wide coverage by 2019, preparing for Canada and USA entry in 2020