• Ethical concerns, sustainable practices, and strategies today are of paramount importance in management research. Recent literature underscore the superficial nature of the debate on sustainability in the management field. The "concept of presbyopia" developed by Dr. Armano allowes us to frame the objectives of management research involving ethicality and sustainability.
• The research raises the question regarding global consumers’ expectations of the veracity of advertising narratives extolling ethical and sustainable practices of corporations operating in extractive sectors. The assumption highlighted is the crucial question of the division between knowledge and real context, the distance between which seems to be bridged by trust in narratives in which certification assumes a crucial role. Starting from this assumption, the researcher’s work addresses issues on climate, environmental changes, industrial and societal needs posing the following question: How can we deal with the over-representation of good corporate practices and the under-representation of bad practices, and what can be improved starting a bottom-up perspective? Dr. Armano’s research stimulates a more inquisitive study about what ethical and sustainable practices mean for local people and how these considerations can be assumed by corporations. These issues encourage the reimagining of different environmental management and social practices based on local people's knowledge as possibilities to drive innovations and bring benefits to society.
• Dr. Armano’s methodologies and approaches enhanced in her research, can be used by large and small organisations in a variety of industries and sectors. Taking a whole-system approach, she has designed and delivered tools useful to increment business strategies that improve operational efficiency. Using a design perspective, Dr. Armano can deliver suggestions to companies to enhance customer and employee experiences to improve sales, service, and business development. Dr. Armano’s anthropological role can be balanced among management consulting, strategic planning, marketing strategy, project management, B2B and B2C sales, and business development.
• Dr. Armano’s results contribute to the social awareness of improving the well-being and health of citizens and future generations. Her research aligns with the issues of clean energy transition and it stimulates new reflections on the use of renewable energy sources.
• Dr. Armano had the possibility to share her results with some companies which can be considered potential users of the project/research results. She has designed and shared an approach to understanding the interdependencies between different kinds of consumers and specific organisations which aimed to develop and deliver consistent customer experiences.