The specific contributions towards the work package objectives are described below.
WP 1 - Go-to-market strategy
The objective of WP1 was to transform the feasibility demonstration of EnviroCaps® technology into a wide range of new fabric and laundry care products, marketed by the largest European and Worldwide home care companies.
- Partnership agreement(s) were signed with large European and Worldwide home care company(s) for the evaluation, customisation and small-scale production of Envirocaps.
- The financial, marketing and commercialisation plan with revenue stream and pricing were updated regularly.
- Long-Term Industrial Supply Agreements are currently under discussion.
WP 2 - Customised capsules performance demonstration and optimization
The objective of WP2 was to customise, evaluate and optimise Envirocaps products for introduction into laundry care products.
- Envirocaps were customised with customer-defined fragrance(s).
- Envirocaps with tested by customer(s).
- Envirocaps were cost-optimised and the performance and sustainability were validated.
WP 3 - Scale-up and industrial process development
The objective of WP3 was to build the process book for EnviroCaps production, and manufacture industrially representative samples of the Envirocaps products.
- The process book was defined
- Pilot-scale industrially representative samples were manufactured at the commercially compatible cost and quality.
WP 4 - Scale-up and industrial process development:
The objective of WP4 was to design a large volume production unit in accordance with the business plan and volume production.
- The basic engineering design of the large volume production unit was completed 3 months ahead of schedule.
- The complete engineering design of the large volume production unit was completed 4 months ahead of schedule.
- The detailed engineering and the construction of and implementation of the production unit was started 7 months ahead of schedule and successfully completed.
WP 5 - Communication and dissemination
The objective of WP 5 was to communicate on the application of the Envirocaps for the development of new generation and safe and sustainable home care products.
- A new website dedicated to Envirocaps was created
- A toolbox of new promotional material dedicated to Envirocaps was created, highlighting the support of the European Commission.
- The communication strategy action plan was developed, detailing both the creation of a new brand identity and web design, and the launch of a targeted digital communication strategy.
- Articles on Envirocaps were published in Les Echos, GazetteLabo, Le Parisien, and Les Emballages Magazine. Envirocaps was presented at a large number of events including ISGC, 2019, ChemSpec, 2019, SEPAWA Congress, 2019 and Village de la Chimie, 2020, SEPAWA Congress, 2020 and ChemSpec 2020.
WP 6 - Management and IP issues
The objective of WP6 was to ensure the achievements of the project’s general goals in terms of planned outputs, including IP issues.
- Project progression was monitored, tracked and supported through monthly meetings.
- A large number of new processes and committees have been introduced to manage health, safety and environment, including risk assessments and waste management.
- Recruitments were prepared and managed at the right time, quality and budget
- Reporting, administration and financial management was ongoing throughout the programme.
- A Freedom-to-Operate (FTO) analysis on the EnviroCaps technology was executed and no barrier for commercial exploitation was identified.
- New patents on Envirocaps were filed, and previous patents were extended globally.
