Bringing to the market a new generation of AI-powered Media Monitoring Tools

Project Information

MONITIO

Grant agreement ID: 965576

DOI

10.3030/965576

Project closed

EC signature date 30 September 2020

Start date 1 March 2021

End date 31 May 2023

Funded under

• Horizon 2020 Framework Programme

Total cost

€ 2 615 060,00

EU contribution

€ 2 050 216,25

Coordinated by

PRIBERAM INFORMATICA SA
Portugal

Periodic Reporting for period 2 - MONITIO (Bringing to the market a new generation of AI-powered Media Monitoring Tools)

Reporting period: 2022-03-01 to 2023-05-31

Summary of the context and overall objectives of the project

Media Monitoring is the systematic recording of media output related to a specific target, its activities and topics of interest. With the galloping growth of sources, many media monitoring companies have addressed this issue by increasing human resources. However, human expertise which should be focused on advanced analysis is being wasted on time-consuming mechanical tasks.
Current commercial solutions peddle the use of “Artificial Intelligence”, but they are still highly dependent on human expertise to filter out irrelevant content.
Building on 3 years of cutting-edge AI research funded by H2020, Priberam developed a real-time crosslingual global media monitoring platform (Monitio) that delivers actionable insight beyond human capabilities. Our system, based on a scalable SaaS business model, continuously ingests massive multilingual data sources and automatically translates, filters, categorizes and generates insights for media intelligence professionals.
Monitio was co-created with end-users at Deutsche Welle and Scandinavian Communications and improved with the results of the research on fact-checking from Cambridge University.
Monitio will bring media monitoring to a new disruptive level, and place European technology in the lead of AI-powered Media Intelligence services.

Work performed from the beginning of the project to the end of the period covered by the report and main results achieved so far

The main result of the project was the development of the Monitio platform, an innovative platform powered by AI. After building an initial prototype in the first year of the project, the platform scalability and the improvement of the UX/UI based on continuous testing and evaluation of the evolving platform were the focus for the remaining of the project. There are several features that differentiate Monitio from the competition but perhaps the most relevant ones are: the cross lingual capabilities of the platform that break language and geographic barriers providing better and less biased insights, the self-onboarding that empowers the users enabling them to achieve any monitoring task and the fact-checking tools.
In parallel with the development of the platform, the legal framework to operate Monitio was put together considering the copyright and privacy laws from different jurisdictions as well as ethic and Responsible AI principles, while the go to market strategy, brand development and business models were created.

Progress beyond the state of the art and expected potential impact (including the socio-economic impact and the wider societal implications of the project so far)

The Monitio content enrichment pipeline is based in different AI technologies: topics classification, named entities recognition and disambiguation, single and multi-document summarization, translation, clustering of articles in stories, and transcription of video and audio content. When the Monitio project started, most of the key features were available only in less than 5 languages. Currently, all the features are available in more than 30 languages, the same as the number of languages in Deutsche Welle’s monitoring use case. This was one of the big accomplishments of the project. The two other ones were the curation models that can learn and improve automatically with user feedback and the fact checking tools that derive from the research made by the University of Cambridge in the scope of the project.
Monitio will contribute to a more integrated common European market by bringing together knowledge and information from different countries and cultures that form the European Union. From the beginning, the EU, unlike other global economic powers where the culture is more monolithic, has given high importance to the preservation of the identity of people and to the sharing of the uniqueness of each culture, not only around the world but also within its borders. Bringing to market an advanced multilingual platform that can process high volumes of content, learn, share information, yet keep the added value of each language addresses a major societal and economic issue in the EU. Monitio will contribute to further developing the Digital Single Market in the EU, as direct access to information through the implemented cross-language technologies in all EU languages opens new business opportunities, with more digitisation and innovation, for SMEs and start-ups, thus increasing competitiveness and economic growth at European level.
By directly handling the problem of content verification, Monitio will contribute to a more inclusive and secure society, by offering novel ways to monitor and fact check news against reliable sources.

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