Project description
Saving human lives without imperiling rescuers
Rising growth in shipping and leisure sailing has seen a spike in staff or passengers falling overboard, leading to drownings. The situation, otherwise known as Man Overboard (MOB), has also increased risks in rescue operations in seas and rivers. The product being developed, ‘iLifebuoy’, is a robotised lifebuoy that drastically minimises the dangers involved in traditional rescue operations. Like St. Bernard dogs, iLifebuoy locates and reaches the person in distress, providing safe support. The novelty in the project is not a remote controlled device; rather, an automated tracer acting on data received by video input. Modest estimates indicate a potential demand for at least 1.3 million units, creating scores of new jobs.
Objective
The objective of our business project is to help save human lives by entering the aquatic lifesaving equipment market for
lifebuoys. The recent growth of the shipping and leisure sailing (wider seafaring) industry has in turn increased the risks and
number of Man Overboard (MOB) situations leading to drowning at sea and rivers. Expected product - ‘iLifebuoy’ is an
autonomous robotized lifebuoy that eliminates the challenges associated with the traditional life saving devices. Like the St.
Bernard dogs, iLifebuoy autonomously finds & reaches the person and provides them first support.
The novelty - it is not a remote-controlled lifebuoy- it is a collaborative robot. iLifebuoy is a fully autonomous tracer, but it receives (video) input from a human. It uses three different built-in sensors (audio, video and sonar) to pin-point the location of MOB in water, then activates a waterjet propulsion to reach and provide support to the MOB within less than a 2 minutes! iLifebuoy further sends a MAYDAY signal to channel 16 and emits the GPS coordinates of the MOB.
The advantages over all competitors – iLifebuoy saves crucial time in a MOB situation since: a) it does not require a qualified lifeguard to be around - the first person who identifies the MOB can directly deploy the iLifebuoy in the water; b) it effectively eliminates the need for lifeguards to enter the water and reach the person in distress. Our Primary market for product introduction will be watercrafts.
Conservative estimates of the ‘addressable/obtainable market’ (only 6.3% of the Total Available Market (TAM) indicate potential demand for 1.3M units growing at a CARG 5.7% YoY until 2024. Based on very conservative assumptions for production and market penetration we expect to reach 2.03% of the ‘obtainable market’, create 87 new jobs and realise £27M of EBITDA by our 3rd year of trading. We estimate to break even after 1.5 years.
Fields of science (EuroSciVoc)
CORDIS classifies projects with EuroSciVoc, a multilingual taxonomy of fields of science, through a semi-automatic process based on NLP techniques. See: https://op.europa.eu/en/web/eu-vocabularies/euroscivoc.
CORDIS classifies projects with EuroSciVoc, a multilingual taxonomy of fields of science, through a semi-automatic process based on NLP techniques. See: https://op.europa.eu/en/web/eu-vocabularies/euroscivoc.
- agricultural sciences animal and dairy science domestic animals
- engineering and technology electrical engineering, electronic engineering, information engineering electronic engineering sensors
- social sciences sociology governance crisis management
- engineering and technology electrical engineering, electronic engineering, information engineering electronic engineering robotics
You need to log in or register to use this function
We are sorry... an unexpected error occurred during execution.
You need to be authenticated. Your session might have expired.
Thank you for your feedback. You will soon receive an email to confirm the submission. If you have selected to be notified about the reporting status, you will also be contacted when the reporting status will change.
Programme(s)
Multi-annual funding programmes that define the EU’s priorities for research and innovation.
Multi-annual funding programmes that define the EU’s priorities for research and innovation.
-
H2020-EU.2.3. - INDUSTRIAL LEADERSHIP - Innovation In SMEs
MAIN PROGRAMME
See all projects funded under this programme -
H2020-EU.3. - PRIORITY 'Societal challenges
See all projects funded under this programme -
H2020-EU.2.1. - INDUSTRIAL LEADERSHIP - Leadership in enabling and industrial technologies
See all projects funded under this programme
Topic(s)
Calls for proposals are divided into topics. A topic defines a specific subject or area for which applicants can submit proposals. The description of a topic comprises its specific scope and the expected impact of the funded project.
Calls for proposals are divided into topics. A topic defines a specific subject or area for which applicants can submit proposals. The description of a topic comprises its specific scope and the expected impact of the funded project.
Funding Scheme
Funding scheme (or “Type of Action”) inside a programme with common features. It specifies: the scope of what is funded; the reimbursement rate; specific evaluation criteria to qualify for funding; and the use of simplified forms of costs like lump sums.
Funding scheme (or “Type of Action”) inside a programme with common features. It specifies: the scope of what is funded; the reimbursement rate; specific evaluation criteria to qualify for funding; and the use of simplified forms of costs like lump sums.
SME-1 - SME instrument phase 1
See all projects funded under this funding scheme
Call for proposal
Procedure for inviting applicants to submit project proposals, with the aim of receiving EU funding.
Procedure for inviting applicants to submit project proposals, with the aim of receiving EU funding.
(opens in new window) H2020-EIC-SMEInst-2018-2020
See all projects funded under this callCoordinator
Net EU financial contribution. The sum of money that the participant receives, deducted by the EU contribution to its linked third party. It considers the distribution of the EU financial contribution between direct beneficiaries of the project and other types of participants, like third-party participants.
SE10 0NS LONDON
United Kingdom
The organization defined itself as SME (small and medium-sized enterprise) at the time the Grant Agreement was signed.
The total costs incurred by this organisation to participate in the project, including direct and indirect costs. This amount is a subset of the overall project budget.